Shifting Focus of Virtual Worlds

This year will see increasing corporate and academic use of virtual worlds for private, individual ventures. Marketing efforts in virtual worlds are pretty much frozen solid, but will thaw a little proportionate to the recovery of the economy.

Second Life will continue to be the industry leader for interactive virtual worlds, while opensim-based and Second Life spinoff worlds will enjoy success for ones that stay cheap or that cater to a specific niche. But first, let's rewind to 2009.

(The rest of the article can be read at Pixels and Policy, whom this article was written for.)